Ep. 85: Metaverse offers several opportunities for apparel brands
10 June 2022

Ep. 85: Metaverse offers several opportunities for apparel brands

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By Jessica Owen

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Ep. 85: Metaverse offers several opportunities for apparel brands Ankit Podcast

By Jessica Owen 10 June 2022
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In this episode of The WTiN Podcast, we talk to Dr Giovanna Graziosi Casimiro, head of Metaverse Fashion Week at Decentraland.

Decentraland is a software development company that is creating a virtual world (aka a metaverse) that will grow beyond any centralised control. To accomplish this, the company is building tools and applications designed to help people create three-dimensional (3D) content, games and applications. All of which are hosted and accessed on a fully decentralised virtual reality (VR) platform.

Decentraland's Metaverse Fashion Week took place in March 2022

Decentraland's Metaverse Fashion Week took place in March 2022

In this podcast, Casimiro explains what the metaverse is and what associated terms such as Web3 and NFTs mean, before talking about the company’s first Metaverse Fashion Week. Held in March 2022, the event featured runway shows, panel talks, virtual shopping experiences and more. Casimiro explains what brands thought of the event, how they plan to improve it for next year and that it will not ever replace physical experiences but enhance them. Elsewhere, she talks about other opportunities that the metaverse offers textile and apparel companies and she provides her advice on how to get involved.

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