
Direct-to-film (DTF) printing has made significant inroads in sportswear and workwear when it comes to novelty products and personalisation, but how can the technology break into new mainstream market applications?
Overview
Title: Expanding the DTF horizon: beyond novelty sportswear and workwear
Date: Wednesday 26 March 2025
Duration: 40 minutes
Summary
Direct-to-film (DTF) printing has made significant inroads in sportswear and workwear when it comes to novelty products and personalisation, but how can the technology break into new mainstream market applications? This session explorse the untapped potential of DTF printing, posing critical questions about its real addressable market and opportunities beyond traditional apparel applications. Industry leaders discuss innovative use cases, from custom home décor to technical textiles and promotional products, highlighting the adaptability of DTF technology. Also discussed is actionable insights into how businesses can diversify their offerings, unlock new revenue streams and position themselves at the forefront of a growing market.
Speakers:
- Christian Collins, Ink Experts
- Colin Marsh, Resolute DTF
- Dmitry Sarbaev, Fluxmall
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