The first McLaren Senna in the US has seats which use far infrared technology from Nanobionic.
The technology helps to stimulate local blood flow and increase energy, comfort and wellness for the driver and passengers. The coating can also be applied to athletic apparel, bedding products, everyday apparel, footwear and military clothing.
Nanobionic is a high-tech patented coating that transforms body heat into far infrared rays (FIRs) and reflects them back into the body
“Nanobionic technology is a coating / finishing and can be applied to any kind of fabric, leather, foams or any other type of surface,” says George Psipsikas, founder and CEO of Nanobionic.
“When it comes in close proximity to the human body, Nanobionic technology gets activated with body heat and emits far infrared back to the body. Based on our clinical studies, far infrared stimulates local blood flow and offers a great number of other benefits.”
Michael Fux, owner of the first McLaren Senna model to come to the US, is considered one of the most influential car collectors in the world and a philanthropist.
Talking to CNBC’s Robert Frank, Fux said: “I am very happy to have the first McLaren in the world with Nanobionic technology on the seats.”
Technical details
Nanobionic is a high-tech patented coating that transforms body heat into far infrared rays (FIRs) and reflects them back into the body. FIRs are invisible waves of energy that have the ability to penetrate, sooth and stimulate the human body, which can help a person feel more energised and healthier. It is a way of recycling and enhancing a body’s energy.
“It’s the most advanced far infrared technology in the world that gets activated with body heat, offering a great number of health and performance benefits to the user,” explains Psipsikas.
“It is also the only technology in the world for fabrics, leathers and foams that reduces the free radicals and the oxidative stress on a cellular level. In simple words, it offers antioxidant benefits to the body.”
The technology can be applied to any kind of product that comes into close contact with the human body – it also works equally as well for animals, according to Psipsikas.
“The technology does not need to be in direct contact with the human body as far infrared rays are invisible waves of light that can penetrate up to two inches of anything in between,” he adds. “So, we can treat the back side of the leather or foam of the car seats, for example.”
Nanobionic products are regulated by the US Food & Drug Administration (FDA) as medical devices and general wellness products, as defined in Section 201(h) of the Federal Food, Drug and Cosmetic Act.
What’s next for Nanobionic?
“We have a great number of partnerships in the works with some of the largest companies in apparel, athletic apparel, automotive, mattress and bedding, industrial and military,” says Psipsikas.
“This is an exciting time for Nanobionic technology. We are experiencing tremendous demand from many different industries and we will soon announce very important partnerships in many different industries that will offer great benefits to the consumers.”
He adds: “Unfortunately, we are in tight non-disclosure agreements and we are not allowed to share more information, but Nanobionic technology will change the way we wear clothes and footwear, travel, drive, recover and sleep in the near future, as it provides great benefits.”
The market
In general, the textile coatings market is predicted to be worth US$6.81bn by 2021. The global size of the market was valued at US$5.51bn in 2015 and it is expected to grow at a compound annual growth rate (CAGR) of 3.5%. Rising industrial, transportation, and building and construction are driving the market for textile coatings. Along with these, increasing quality and performance standards in textile coating-based fabrics are also driving demand.
